Here’s a full rundown on Apple’s announcements yesterday. A few thoughts:
1. I think the resolution and size of the video images for the downloadable TV shows is done at the behest of Hollywood. Making these shows smaller is a good way to limit piracy.
2. People buy movies in the UMD format for their PSP, so they don’t seem to mind watching videos at increasingly smaller sizes. And they surely don’t want larger iPods. The Nano is selling like hotcakes. The Shuffle is doing very well. Shrinking the main iPod is a bigger priority than increasing screen size at the moment.
3. Apple needs to buy TiVo now. Imagine copying a TV show off your TiVo down to your iPod to go. . . On the other hand, I like that the TiVo is a Linux product. Switching it up to a Mac OS in the background makes it a little less sexy to the geek inside of me.
4.When I buy my next iPod, I’m sticking with the white. Black is fine, but I like the classic look more. I’m surprised, though, that Apple isn’t doing more than just black and white for these puppies. The Minis sold bunches with extra colors.
5. I don’t need a remote for my iPod. Of course, I use it primarily in the car and at my desk at work. Distance isn’t an issue. When I’m at home and want to listen to music, I play it off my computer and through iTunes. What I want is universal integration of the iPod into any new car. Apple keeps making deals, but they’re not there yet. Why can’t car stereos just have a jack in the front to plug any audio device in? Seems so simple, but so few do it.
6. A larger hard drive would be nice. The 30 GB in the new base model would work for me, though. My 20 GB is filled. I’ve started to take albums off it when I add new ones. Those extra 10 GB would be great.
7. But I’m not buying a new one just yet. I want to wait for the NEXT generation of iPods, which will (rumor has it) include a widescreen display.
8. They’ll need to significantly bump up battery life and hard drive size before turning the iPod into a significant video player. Screen size would also be nice, but nobody wants a huge iPod.
9. $1.99 is a nice price point for the TV shows, I think. I doubt anyone will replace their TiVo with this thing. I think it’ll be most popular amongst those who miss an episode for some reason and want to catch it at any resolution before next week’s. Neither LOST nor DESPERATE HOUSEWIVES are repeated on cable over the weekend the way other shows increasingly are today. (THE OFFICE and THE APPRENTICEs, for two.) If a song is a five minute audio file for a buck, two bucks doesn’t seem like a bad idea for 44 minutes of audio WITH video.
10. Don’t know that I’d pay that for a music video, though, or even a PIXAR short. But as the writer at the links says, ring tones are dumb ideas and people buy those by the bushel, too. What do I know?