A Cold Splash of Macworld Reality
Macenstein | So, remind me again why we want an ultra portable?
With Macworld just ’round the corner, the rumor mill has pegged an ultra-portable Mac as a near certainty. Usually, once 3 or more semi-reliable Mac rumor sites say we’re going to see something at Macworld, odds are we’re going to. The problem is, the ultra portable Mac, in ANY of the iterations I’ve heard thrown about, is the last thing I want to see Apple release. For some reason I am just missing the allure of a wafer thin MacBook, and I would like someone out there to set me straight. What am I missing here?
Steve Jobs makes his keynote tomorrow. And once again, we’ve reached the point where the rumors have been repeated so often that they’re now a given fact. And when Steve Jobs doesn’t confirm these Plucked From Thin Air rumors and make them into products to be purchased at the Apple Store Right This Very Minute — what, wasn’t there a story on Digg yesterday that Apple Stores received special weekend shipments they’re not allowed to open? — people get ticked off.
They saw all those patent filings done in defense just in case one day one of them happens to be useful, and they’ve combined them in their mind to create one uber-device, capable of solving all the world’s computer ills and saving the lives of starving children somewhere in Central Africa, right about where Bono recently forgave a whole lot ofdebt or something.
They’ve laughed at the obvious Photoshop jobs on Saturday, started believing in the made-up device on Sunday, and then sold stock on Wednesday when the product that never existed didn’t ship out.
Get a grip.
MacWorld is tomorrow. Steve Jobs will likely announce some cool things. The only thing I’d bet on right now is movie rentals through iTunes. I’m guessing we’ll hear more about the iPhone SDK, but he might make that a special event next month. I don’t know. My mind is open. I’m hoping for cool things, but I’m not expecting anything.
It’s much more fun that way.
Or, read Apple Insider’s report from last Friday. It says that though the tablet computer is an on-going concern, it’s not going to be ready for MacWorld. (But I’ll take a guess and say that if it does, it’ll come bundled with the same kind of connectivity Amazon’s Kindle has. That would explain that whole “Something In The Air” slogan being paraded around. Or maybe that just means Phil Collins is going to bang on the drums at the end of the Stevenote instead of John Mayer flailing on the guitar.)
If you happen to be attending MacWorld, don’t forget to bring your MacWorld Expo Celebrity Checklist with you!
Next year, you won’t have to wait so long. MacWorld is scheduled for January 5th – 9th.

