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	<title>Comments on: This just in &#8211; Pepsi Rebranding</title>
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	<link>http://www.variousandsundry.com/2008/10/25/this-just-in-pepsi-rebranding/</link>
	<description>The random non-photographic musings of Augie De Blieck Jr.</description>
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		<title>By: Troy</title>
		<link>http://www.variousandsundry.com/2008/10/25/this-just-in-pepsi-rebranding/comment-page-1/#comment-185786</link>
		<dc:creator>Troy</dc:creator>
		<pubDate>Sun, 26 Oct 2008 21:26:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.variousandsundry.com/2008/10/25/this-just-in-pepsi-rebranding/#comment-185786</guid>
		<description>I prefer Diet Pepsi over Diet Coke, but my favorite new soda from the past couple of years is Coke Zero -- hands down.</description>
		<content:encoded><![CDATA[<p>I prefer Diet Pepsi over Diet Coke, but my favorite new soda from the past couple of years is Coke Zero &#8212; hands down.</p>
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		<title>By: Chuck Wahl</title>
		<link>http://www.variousandsundry.com/2008/10/25/this-just-in-pepsi-rebranding/comment-page-1/#comment-185750</link>
		<dc:creator>Chuck Wahl</dc:creator>
		<pubDate>Sun, 26 Oct 2008 15:12:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.variousandsundry.com/2008/10/25/this-just-in-pepsi-rebranding/#comment-185750</guid>
		<description>I must say, I do not anticipate buying a soda based on the label. Either I like the drink or I do not.

Over the past few years, I have come to like the taste of Coca Cola better than Pepsi, anyway.</description>
		<content:encoded><![CDATA[<p>I must say, I do not anticipate buying a soda based on the label. Either I like the drink or I do not.</p>
<p>Over the past few years, I have come to like the taste of Coca Cola better than Pepsi, anyway.</p>
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		<title>By: Augie De Blieck Jr.</title>
		<link>http://www.variousandsundry.com/2008/10/25/this-just-in-pepsi-rebranding/comment-page-1/#comment-185749</link>
		<dc:creator>Augie De Blieck Jr.</dc:creator>
		<pubDate>Sun, 26 Oct 2008 15:09:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.variousandsundry.com/2008/10/25/this-just-in-pepsi-rebranding/#comment-185749</guid>
		<description>The good news about the new Pepsi logo is that they DIDN&#039;T go for the cliched fake 3-d globe looking thing that everyone else has gone with. See, for example. AT&amp;T.

Kevin - I drink Coke when I&#039;m forced to in a restaurant.  I&#039;m familiar with how much I don&#039;t like it.  But keep trying.  Someday, New New Coke might emerge to capture my fancy. ;-)</description>
		<content:encoded><![CDATA[<p>The good news about the new Pepsi logo is that they DIDN&#8217;T go for the cliched fake 3-d globe looking thing that everyone else has gone with. See, for example. AT&#038;T.</p>
<p>Kevin &#8211; I drink Coke when I&#8217;m forced to in a restaurant.  I&#8217;m familiar with how much I don&#8217;t like it.  But keep trying.  Someday, New New Coke might emerge to capture my fancy. ;-)</p>
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		<title>By: Kevin</title>
		<link>http://www.variousandsundry.com/2008/10/25/this-just-in-pepsi-rebranding/comment-page-1/#comment-185748</link>
		<dc:creator>Kevin</dc:creator>
		<pubDate>Sun, 26 Oct 2008 14:52:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.variousandsundry.com/2008/10/25/this-just-in-pepsi-rebranding/#comment-185748</guid>
		<description>Augie, as an Atlantan and dedicated Coke drinker I would like to let you know that you are always welcome to join us.  It&#039;s so tasty and delicious over here.  Coke won&#039;t go changing on you.  Except for new Coke, but we don&#039;t talk about that.</description>
		<content:encoded><![CDATA[<p>Augie, as an Atlantan and dedicated Coke drinker I would like to let you know that you are always welcome to join us.  It&#8217;s so tasty and delicious over here.  Coke won&#8217;t go changing on you.  Except for new Coke, but we don&#8217;t talk about that.</p>
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		<title>By: ShyGuy</title>
		<link>http://www.variousandsundry.com/2008/10/25/this-just-in-pepsi-rebranding/comment-page-1/#comment-185730</link>
		<dc:creator>ShyGuy</dc:creator>
		<pubDate>Sun, 26 Oct 2008 08:57:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.variousandsundry.com/2008/10/25/this-just-in-pepsi-rebranding/#comment-185730</guid>
		<description>I remember when they redesigned the Pepsi logo, what? twenty years ago? I was just getting used to the current ones and they change again!</description>
		<content:encoded><![CDATA[<p>I remember when they redesigned the Pepsi logo, what? twenty years ago? I was just getting used to the current ones and they change again!</p>
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		<title>By: Rob Postuma</title>
		<link>http://www.variousandsundry.com/2008/10/25/this-just-in-pepsi-rebranding/comment-page-1/#comment-185713</link>
		<dc:creator>Rob Postuma</dc:creator>
		<pubDate>Sun, 26 Oct 2008 04:09:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.variousandsundry.com/2008/10/25/this-just-in-pepsi-rebranding/#comment-185713</guid>
		<description>I do like the &quot;Sierra Mist&quot; one, would catch my eye in the store and make me consider purchasing it if hadn&#039;t in past ( which I haven&#039;t, being that as far as I know - they don&#039;t sell it here in Quebec ). The &quot;Mountain Dew&quot; being labelled &quot;Mtn Dew&quot; just rubs me the wrong way. In my eyes, you don&#039;t use shorthand or netspeak for trademarked names ( and do we have to further contribute to the dumbing down of Americans by not knowing how to spell ? ). As for the new &quot;Pepsi&quot; logo/symbol, I hate it - it reaks of fake high-tech futurism.  I somehow doubt that it gives off the &quot;comforting&quot; vibe that drinks like &quot;Pepsi&quot; and &quot;Coke&quot; want to give off ( and erases any &quot;nostalgia&quot; characteristic that does attract repeat drinkers.</description>
		<content:encoded><![CDATA[<p>I do like the &#8220;Sierra Mist&#8221; one, would catch my eye in the store and make me consider purchasing it if hadn&#8217;t in past ( which I haven&#8217;t, being that as far as I know &#8211; they don&#8217;t sell it here in Quebec ). The &#8220;Mountain Dew&#8221; being labelled &#8220;Mtn Dew&#8221; just rubs me the wrong way. In my eyes, you don&#8217;t use shorthand or netspeak for trademarked names ( and do we have to further contribute to the dumbing down of Americans by not knowing how to spell ? ). As for the new &#8220;Pepsi&#8221; logo/symbol, I hate it &#8211; it reaks of fake high-tech futurism.  I somehow doubt that it gives off the &#8220;comforting&#8221; vibe that drinks like &#8220;Pepsi&#8221; and &#8220;Coke&#8221; want to give off ( and erases any &#8220;nostalgia&#8221; characteristic that does attract repeat drinkers.</p>
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