I DVRed the whole thing and fast-forwarded through the first half, with a smattering of stuff from the second. Some initial impressions:
Cute, Motorola. He’s reading “1984″ in an ad for the XOOM tablet, featuring the masses looking like Apple Zombies. Cute. Congrats on being the first Android 3 tablet, due out just in time for the second generation of Apple’s tablet. Good luck with that OK, so it’s actually looking like it wil be out a couple months sooner — but what about that $800 price tag?!? Yikes!
Very subtle of “Cowboys Vs. Aliens” to mention that it’s by “The Director of Iron Man” just before the shot of the energy cannon thing in the guy’s hand.
I loved loved loved the “Captain America” trailer on just about every conceivable level.
The Darth Vader commercial was as cute as all the pre-SuperBowl hype had it being.
I’m glad I wasn’t watching the halftime show with my parents. It would have been tough explaining how The Black-Eyed Peas qualify as music. But, hey, at least we know that it wasn’t all lip-synched for a change. Who in their right mind would lay down a track that awful-sounding to lip-sync to?
The half-time show is about spectacle, though, so good for them on that. You can’t beat a “Tron” half-time show for that, can you?
Congrats to Usher on not pulling a groin muscle with that last jump over Will.I.Am.
GoDaddy isn’t even trying anymore, is it? Their commercials are just teases for their website, which I have no interest in visiting afterwards.
The SuperBowl is like the “Ed Sullivan Show,” isn’t it? Who’s the big name guest star in the audience tonight, kids?
Did that just make me sound 30 years older than I actually am? Yes, I guess it does. I’ll shut up now.
OK, one last one: Heard the Groupon ad was insensitive, horrible, and pure evil. So I watched them on-line. I laughed out loud, mostly because I knew they were the kinds of ads that would piss off a certain type of people. I am evil, and that’s OK with me.