They’re a magazine that charges something like $12 for a year’s subscription.
They’re also a website you may have visited in the past.
Starting in the next few weeks, the magazine will give those readers a choice: stop blocking ads, pay to look at a version of the site that is unsullied by advertisements, or go away.
I just visited the site. The banner ads weren’t too bothersome. I clicked on an article. not too bad. Scrolled down two paragraphs and a pop up video started playing.
It’s cheaper to buy the print magazine than to read the website, by a factor of 4x – 5x.
OK. Buh-bye, Wired.